Ever wonder what really makes organically manufactured apparel so different from ordinary clothing, other than the prices? We could tell you, but instead we're going to let one of our favorite designers and proponents of the use of organic materials,
Stella McCartney, do the talking. In the clip you're about to see from the Sundance Channel's new show "Iconoclasts," the designer teams up with internationally renowned artist
Ed Ruscha to discuss the philosophy behind her environmentally friendly designs. For more on the series and other McCartney/Ruscha clips, including a conversation highlighting the differences between being an artist and a fashion designer, go
here. Click the video for a preview, and be sure to tune into "Iconoclasts" tonight at 10 PM on the Sundance Channel!